Not every trending or advertised product is worth selling. Product Insights in Zopi helps you evaluate a product’s real potential of sale before you invest time, money, or ad budget.
With clear performance indicators and demand signals, Product Insights allows you to make confident, data-driven decisions instead of relying on guesswork.
What is Product Insights?
Product Insights gives you a deeper analysis of a product’s selling potential. Instead of relying on surface-level metrics, you get data-backed insights to decide whether a product is worth your time and budget.
What Product Insights Help You Answer
With Product Insights, you can quickly evaluate:
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Does this product have real demand?
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Is customer engagement strong?
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Does this product fit my store strategy?
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Is it worth importing and testing?
How to Use Product Insights
To analyze a product:
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Go to Product Research → Product Insights
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Search by product keyword or paste a product URL
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Click on a product to open Product Detail
How to Read Product Detail
Inside the product detail view, you’ll see:
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Best-seller score
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Profitability indicators
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Buyer interest level
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Search trend data
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Target audience insights
👉 Use this data to filter out low-potential products before importing.
When to Use Product Insights
Product Insights is best when you:
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Want to reduce trial-and-error
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Validate products before running ads
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Focus only on products with strong signals
Product Insights helps you look beyond surface-level popularity and evaluate whether a product truly fits your store strategy. With clear performance and demand signals, you can confidently decide which products are worth testing and scaling.
Before importing or advertising a product, check Product Insights to reduce risk and invest your resources more effectively.