Product Research

Trend Discovery: Spot Rising Products Before They Go Saturated

Update on: 03/02/2026

Table of contents

What is Trend Discovery?Why Trend Discovery MattersHow to Use Trend DiscoveryHow to Read Trend DetailBest Use Case

Product trends move fast, and timing matters. Trend Discovery in Zopi helps you spot rising product trends early — before they become crowded or oversaturated.

By analyzing engagement and activity signals, Trend Discovery gives you a clear view of which products are gaining momentum, so you can act faster and stay ahead of competitors.

What is Trend Discovery?

Trend Discovery helps you identify products that are gaining momentum, rather than those that are already oversold.

Zopi analyzes engagement and activity signals to surface trends early — so you can act before competition spikes.

Why Trend Discovery Matters

Instead of chasing outdated products, Trend Discovery allows you to:

  • Catch rising trends early

  • Discover seasonal or emerging niches

  • Build stores around trend-driven demand

  • Stay ahead of competitors

How to Use Trend Discovery

To explore trends:

  1. Go to Product Research → Trend Discovery

  2. Browse trending categories and keywords

  3. Click on any trend to open Trend Detail

How to Read Trend Detail

In a trend detail view, you can see:

  • Engagement growth over time

  • Popularity and momentum score

  • Audience interaction signals

  • Related products and hashtags

👉 If a trend shows consistent growth and strong engagement, it’s a good signal to move fast.

Best Use Case

Trend Discovery is ideal if you:

  • Want to build a trend-based store

  • Prefer early entry instead of late competition

  • Sell seasonal or viral products

 

Trend Discovery gives you an early advantage by highlighting products that are gaining traction before they become oversaturated. Instead of chasing outdated trends, you can focus on products with growing demand and better timing.

Use Trend Discovery to stay ahead of the market, validate new niches faster, and build a product catalog based on momentum — not guesswork.

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Table of contents

What is Trend Discovery?Why Trend Discovery MattersHow to Use Trend DiscoveryHow to Read Trend DetailBest Use Case

Related articles

Product Research Plans & Pricing in Zopi

Product Research in Zopi helps you identify winning products faster using real market data from ads, trends, and performance signals. To match different research needs, Zopi offers three Product Research plans — from free exploration to unlimited research at scale. This guide explains what each plan includes, who it’s best for, and how billing works….

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Choosing the right products is one of the most important parts of building a successful dropshipping business. Product Research in Zopi combines Ads Library, Trend Discovery, and Product Insights into one powerful workflow — helping you go from idea to validation with clarity and confidence. This all-in-one approach helps you reduce trial-and-error, spot better opportunities,…

Product Insights: Evaluate Product Potential Before You Sell

Not every trending or advertised product is worth selling. Product Insights in Zopi helps you evaluate a product’s real potential of sale before you invest time, money, or ad budget. With clear performance indicators and demand signals, Product Insights allows you to make confident, data-driven decisions instead of relying on guesswork. What is Product Insights?…

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